Evening team apparel
Short-sleeve polos and tees in deep burgundy, black or olive, with a small embroidered mark on the chest for hosts, ambassadors and the security crew. Layered with a lightweight overshirt for the post-midnight patio sessions.
Granada · June · Deep-song flamenco
Branded merch for the Festival Internacional de Cante Jondo in Granada
For sponsors, flamenco schools, tablao operators, sherry and brandy brands, and city-tourism teams activating during the Cante Jondo weekend in mid-June. EUR pricing with 21% IVA via FACe/SII (AEAT), production from our Madrid hub, and direct delivery to a named consignee in the Realejo or to a hotel in central Granada.
The festival in context
- Dates
- Mid-June, traditionally aligned with Corpus Christi in Granada (confirm the exact window on the city's annual call)
- Venue
- Corral del Carbón, Granada, with satellite events in the Realejo and the Albaicín
- Format
- Compact flamenco festival of late-night recitals, guitar and dance sessions, with a press and academic day on the eve of the opening
- Organiser
- Ayuntamiento de Granada and the Federación Provincial de Peñas Flamencas de Granada
The Festival Internacional de Cante Jondo is the oldest continuously programmed flamenco festival in Spain. It was first staged in 1922 with Federico García Lorca and Manuel de Falla among its founders, was suspended during the Civil War, and was revived in 1952 in the same spirit: a short, intense showcase of the deepest forms of flamenco singing, curated around the Corral del Carbón, a 14th-century Nasrid caravanserai that is still used as the festival's central stage. Across two or three nights in mid-June the festival pulls connoisseurs, foreign critics and flamenco schools into the Realejo quarter, and several city peñas and tablaos run parallel matinées and after-parties.
For a sponsor or a flamenco brand, the operational brief is closer to a music-business weekend than to a trade fair. Hospitality happens in converted carmens in the Realejo and the Albaicín, the press operation runs in tightly scheduled slots, and the merch has to look right under stage lighting without screaming "trade show". It also has to survive being carried down the narrow stone streets of the old Moorish quarter to a peña or a private carmen, which means smaller, sturdier pieces rather than large-format printed items.
Recommended merch mix for the Cante Jondo weekend
Compact visitor giveaways
Fans printed with the sponsor mark, woven bracelets, small-format notebooks with a debossed cover and aluminium bottles that fit a jacket pocket. Designed for the people who walk from the Corral del Carbón to the Realejo peñas.
Hospitality and peña gifts
Sherry or brandy miniature sets in printed sleeves, ceramic tumblers from a local artisan, olive-wood accessories — assembled for the peña parties and the after-show receptions in the carmens.
Press and academic kits
Compact leather notebooks, engraved pens and small flamenco-themed prints for the international critics and the academic participants in the eve-of-festival conference day.
Production, VAT and delivery into the Realejo
We produce from the Madrid hub with EUR pricing excluding 21% IVA, which is added on the B2B invoice and reported through FACe/SII (Agencia Estatal de Administración Tributaria, AEAT); EU-based buyers can apply the reverse-charge mechanism where applicable. Quantities are sized to a short, intense activation: 30–80 pieces per reference for team apparel, 200–800 for visitor giveaways, 20–40 for hospitality sets. The Realejo and the Albaicín have narrow, steep streets with restricted vehicle access in the evening; we coordinate delivery with a named consignee at a hotel in central Granada or with the festival's logistical contact so that boxes are shuttled to the Corral del Carbón on a pre-agreed cart window. A hotel buffer at the Carrera del Darro or near Plaza Nueva covers the gap between the festival's setup day and the post-event peña nights.
Recommended planning calendar
- Eight to ten weeks out: lock the product list, the size run per role, and the bilingual artwork for fans, bracelets and notebook covers; confirm the type styles on embroidered marks.
- Five to six weeks out: approve a physical or production-grade sample, with the right Pantone for the deep-toned fabrics and the ceramic finish on tumblers; finalise the assembly for hospitality kits.
- Three to four weeks out: launch full production with lot-level quality control and pack each peña's allocation in a clearly labelled carton with the night's schedule attached.
- Final week: reconfirm the delivery window into the Corral del Carbón, the named festival contact, the hotel buffer, and the plan for collecting leftover merch after the closing night.
Frequently asked questions
When exactly does the Festival Internacional de Cante Jondo take place?
The festival historically opens in mid-June, in alignment with the city's Corpus Christi celebrations. The exact dates of each edition are published by the Ayuntamiento de Granada in its annual call — always confirm them before you lock artwork and sizes.
Can the merch be delivered directly to the Corral del Carbón?
Yes, provided it is coordinated with the festival's logistics team and arrives inside the agreed setup window. Because the Realejo has restricted vehicle access at night, most sponsors split the consignment between the Corral del Carbón, a hotel buffer in central Granada and a private carmen for hospitality.
What is a workable minimum order for a small sponsor?
For screen-printed or embroidered apparel we usually work with minimums of fifty units per reference; for compact giveaways such as fans, bracelets or notebooks the minimum can drop to thirty. Hospitality and press kits accept shorter runs of twenty to thirty because their value depends on personalisation.
Is Corp-Merch a partner or official supplier of the Festival Internacional de Cante Jondo?
No. Corp-Merch is an independent external supplier that helps sponsors, peñas, tablaos and brand teams activating during the event prepare their own merch. It does not organise, sponsor or represent the festival, the Ayuntamiento de Granada or the Federación Provincial de Peñas Flamencas.
Corp-Merch is an independent external supplier for companies and teams activating during the event. This page helps participating sponsors and flamenco teams prepare their own merch; it does not represent the Ayuntamiento de Granada, the Corral del Carbón or any festival partner.