AffPapa · Madrid, Spain · 18–20 May 2027
For iGaming affiliate programmes, network operators, agencies, traffic and media-buying teams, payment providers, regulators and brand teams exhibiting or sponsoring at AffPapa Madrid 2027 — Spanish-licensed programmes, EU and LATAM delegations, MENA and CIS visiting teams — that need booth apparel, high-volume giveaways, qualified-lead gifts, VIP and speaker kits delivered on opening morning to a named consignee at the Madrid venue or at a corporate hotel concierge near Plaza de España, Salamanca or the Castellana. EUR + 21% VAT invoiced through FACe and the Suministro Inmediato de Información (SII) of the Agencia Tributaria (AEAT), with 18–24 working-day production from the Madrid hub and 24–48 h hand-delivery to the stand, the concierge or a partner warehouse in Madrid.
AffPapa Madrid is the spring 2027 stop on the AffPapa affiliate-marketing conference circuit and the edition that brings the network's iGaming affiliate ecosystem to Spain's capital: 18–20 May 2027, three days that pair a content agenda with a fixed-format exhibition and a programme of dinners, partner meetings and side events. The audience is genuinely international — affiliate programme managers, network operators, traffic and media-buying teams, payment providers and regulators — but the host-city nature of this edition pulls in Spanish-licensed affiliate programmes as central buyers of booth apparel, giveaways and VIP kits alongside the EU and LATAM delegations.
For a brand team the question is not just whether the polo is printed correctly; it is whether the production window matches the affiliate-programme budget cycle, whether the recipient labels are aligned with the network tier (diamond, gold, silver, partner) and the country of origin of the visiting team, and whether the hand-out inventory can survive three days of dense traffic before a top-up is needed. The Madrid venue is still to be confirmed by the organiser, so most exhibitors book a buffer at a corporate hotel in Plaza de España, Salamanca or near the Castellana so day-one merch survives any late artwork re-proof, any restricted dock window at the venue, or a customs or freight delay from a third-country supplier.
A typical brief that lands on our desk combines 220 GSM organic-cotton polos and T-shirts with embroidery or screen print of the programme or network logo, softshell-style light layers for account managers walking between the conference wing and the evening receptions, recycled-cotton tote bags and 500 ml stainless-steel bottles with single-colour engraving for fast counter hand-out, thick-ribbon lanyards with metal clip and transparent credential holders for AffPapa badges, 5 000–10 000 mAh power banks with integrated cable for qualified leads, and gift boxes with engraved glass, pen and premium notebook for VIPs and invited programme managers at the dinners. Production samples, recipient lists and freight routes all need to be confirmed weeks before the team flies in so the merch arrives on opening morning rather than sits at a courier depot.
220 GSM organic-cotton polos and T-shirts with embroidery or screen print of the network or programme, softshell-style light layers for account managers walking between the conference wing and the evening receptions, caps for outdoor pitches at the partner dinners and aprons for hospitality staff at the rooftop venues.
Recycled-cotton tote bags with two-colour screen print, 500 ml stainless-steel bottles with single-colour engraving, A6 notebooks with recycled-paper cover, blue-ink pens with cardboard barrel, thick-ribbon lanyards with metal clip and transparent credential holders for AffPapa badges across the three show days.
5 000–10 000 mAh power banks with integrated cable, wireless chargers, USB-C hubs, cork and bamboo desk sets, and in-ear headphones with charging case — reserved for conversations with EU and LATAM programme managers and MENA and CIS visiting teams identified in the exhibitor CRM.
Boxes with engraved glass, pen and premium notebook for invited programme managers, numbered sets for partner-tier recipients, 12 L backpacks with padded compartment for technical press and trade media, and neutral packaging with personalised card for invited regulators and compliance-workshop speakers.
The AffPapa calendar leaves little margin: the average programme locks the product list and quantities six weeks before doors open and needs a physical prototype approved four weeks before to avoid marking errors that get paid in reprints. We usually hold reserved stock in the Madrid hub for recurring pieces (white polos, tote bags, lanyards, bottles) that we can produce and deliver in 7–10 working days; for pieces with bespoke embroidery (network logo, partner tier, country of origin) the window stretches to 10–14 working days. For VIP sets and gift boxes we recommend closing the order 4–5 weeks before so we can present a physical prototype to the client and validate packaging, engraving and personalised card against the live appearance of the brand identity.
The Madrid leg is reserved for last-mile and emergency restock: when stock runs out before the afternoon panels we can hand-deliver a top-up from the Madrid hub in under 24 hours to a corporate hotel in Plaza de España or Salamanca, or directly to the venue if dock access has been pre-booked with the organiser. The customs flow for lots arriving from outside the EU is coordinated with the client's freight forwarder and stays out of our invoice: we deliver the goods with the import DUA already processed by the client, ready to enter the venue or hotel concierge and be signed for by the named consignee at the stand.
The B2B invoice is issued in EUR with 21% VAT added, dispatched via FACe and the Suministro Inmediato de Información (SII) of the Agencia Tributaria (AEAT); for intra-EU clients with a valid VIES number reverse-charge applies without Spanish VAT; for UK and non-EU clients the invoice is issued without VAT citing the relevant EU directive article, and the client settles the destination VAT through its own filings. Each delivery is confirmed with a signed delivery note at destination and, when requested, with a photo of the material unloaded at the stand or at the hotel concierge. The returns flow is documented on the last show day and settled within 14 working days through the same FACe channel.
AffPapa Madrid 2027 takes place 18–20 May 2027 in Madrid, Spain. The exact venue is still to be confirmed by the organiser and is published on affpapaconf.com; we use that reference for every shipment that cannot tolerate a date slip. Most exhibitors book a corporate hotel in Plaza de España or Salamanca as a buffer in case the venue's dock window is restricted on build-up day.
Yes, with a prior slot. The venue's loading dock has restricted windows (typically the build-up morning of 17 May) and requires a delivery note signed by the named exhibitor consignee; we recommend combining that delivery with backup stock at the corporate hotel concierge near Plaza de España for emergency restock during the three show days.
We coordinate with the client's freight forwarder. We invoice in EUR and deliver the material to the forwarder's warehouse in Madrid with the import DUA already processed by the client; the forwarder handles the customs clearance and the final delivery to the venue or the hotel concierge.
No. Corp-Merch is an independent external supplier that helps affiliate programmes, networks, agencies and brand teams prepare their own merch for the event. It does not organise, sponsor or represent AffPapa or any of its conference venues or partner associations.
Corp-Merch is an independent external supplier for companies participating in AffPapa Madrid 2027. This page helps those teams prepare their own merch for the event; it does not represent AffPapa, the venue (when confirmed), the host-city network or any partner or sector association.